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	<title>Last Cut Video Tour News &#187; Upgrades</title>
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	<description>The latest news from Last Cut Homes and real estate video tours</description>
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		<title>Social Networking, Video, and Increasing Sales</title>
		<link>http://www.lastcuthomes.com/news/2008/11/03/social-networking-video-and-increasing-sales/</link>
		<comments>http://www.lastcuthomes.com/news/2008/11/03/social-networking-video-and-increasing-sales/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 17:00:49 +0000</pubDate>
		<dc:creator>tbanucci</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Service]]></category>
		<category><![CDATA[Upgrades]]></category>

		<guid isPermaLink="false">http://www.lastcuthomes.com/news/2008/11/03/social-networking-video-and-increasing-sales/</guid>
		<description><![CDATA[

Internet-based social networking is the marketing phenomenon of 2008, finally getting some real recognition.  For those that think social networking is going to parties and handing out your card, well, maybe you were right about that 3 years ago.  But now, it&#8217;s all about networking on the Internet.  Sites like these include [...]]]></description>
			<content:encoded><![CDATA[<a href='http://www.lastcuthomes.com/news/wp-content/uploads/2008/10/facebook_logo.jpg'><img src="http://www.lastcuthomes.com/news/wp-content/uploads/2008/10/facebook_logo.jpg" alt="Facebook Logo" title="Facebook Logo" width="350" height="132" class="aligncenter size-medium wp-image-42" /></a><br />
<br />
Internet-based social networking is the marketing phenomenon of 2008, finally getting some real recognition.  For those that think social networking is going to parties and handing out your card, well, maybe you were right about that 3 years ago.  But now, it&#8217;s all about networking on the Internet.  Sites like these include Facebook, MySpace, LinkedIn, Classmates.com, and Plaxo.<br />
<br />
The heavyweight in this arena now is Facebook, and with good cause.  Here are some recent stats:<br />
<br />
	<li>More than 110 million active users</li><br />
	<li>Facebook is the 4th most-trafficked website in the world</li><br />
	<li>Facebook is the most-trafficked social media site in the world</li><br />
        <li>More than half of Facebook users are outside of college</li><br />
	<li>Fastest growing demographic: those 25 years old and older</li><br />
So what this means is that Facebook is not just something for the kids, it&#8217;s a full-fledged networking tool for business as well.  What&#8217;s great about Facebook is that they maintain a certain professionalism about the site.  You can&#8217;t change the look and feel of the site, it&#8217;s very clean.  Also, it makes a great way of posting your status and ramblings to everyone in your network, without having to email everyone in your network.  This has huge advantages to other social media sites.<br />
<br />
Let&#8217;s say you get a video tour from us, if you ask, we&#8217;ll upload it to Facebook for FREE.  When we upload it, all you have to do is simply press a &#8220;share&#8221; button.  Once you do this, your video will go out to all of your contacts to see, and if they share it or comment on it, the video will go out to all of their friends as well!  <strong>THAT</strong> is <strong>INSTANT</strong> networking, and with people you don&#8217;t even know!  <br />
<br />
What&#8217;s even better is that your name and picture come up in our video, showing you off as a realtor who makes that extra effort to market your listings.  From this, you are bound to get more customers, and more sales.  <br />
<br />
And all you had to do was press a button!  <strong>Now that is marketing!</strong><br />
<br />
PS- have you seen our <a href="http://www.facebook.com/pages/San-Jose-CA/LastCutHomescom-Video-Tours/34788261993">Facebook Page</a>?  Become a fan!<br />
<br />
<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.lastcuthomes.com%2Fnews%2F2008%2F11%2F03%2Fsocial-networking-video-and-increasing-sales%2F&amp;linkname=Social%20Networking%2C%20Video%2C%20and%20Increasing%20Sales"><img src="http://www.lastcuthomes.com/news/wp-content/plugins/add-to-any/share_save_120_16.png" width="120" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<item>
		<title>LastCut.com Has a Whole New Look</title>
		<link>http://www.lastcuthomes.com/news/2008/10/30/lastcutcom-has-a-whole-new-look/</link>
		<comments>http://www.lastcuthomes.com/news/2008/10/30/lastcutcom-has-a-whole-new-look/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 08:47:45 +0000</pubDate>
		<dc:creator>tbanucci</dc:creator>
				<category><![CDATA[Service]]></category>
		<category><![CDATA[Upgrades]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.lastcuthomes.com/news/2008/10/30/lastcutcom-has-a-whole-new-look/</guid>
		<description><![CDATA[

Our mothership, The Last Cut Video Productions, has been around since 2003.  Since that time, our real estate, wedding, and commercial business endeavors had all been smooshed into one, very old, website.

Well, 2008 introduced LastCutHomes.com, and now has introduced a whole new looking LastCut.com as well!  Go on over and check out some [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.lastcut.com/news/wp-content/uploads/2008/10/newsite.jpg"><img class="size-medium wp-image-18" title="New Website" src="http://www.lastcut.com/news/wp-content/uploads/2008/10/newsite-237x300.jpg" alt="Yummy!" width="237" height="300" /></a><br />
<br />
Our mothership, The Last Cut Video Productions, has been around since 2003.  Since that time, our real estate, wedding, and commercial business endeavors had all been smooshed into one, very old, website.<br />
<br />
Well, 2008 introduced LastCutHomes.com, and now has introduced a whole new looking LastCut.com as well!  Go on over and check out some of the samples of other work that we do.  Click <a href="http://www.lastcut.com" target="_blank">here</a> to open a new window!<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.lastcuthomes.com%2Fnews%2F2008%2F10%2F30%2Flastcutcom-has-a-whole-new-look%2F&amp;linkname=LastCut.com%20Has%20a%20Whole%20New%20Look"><img src="http://www.lastcuthomes.com/news/wp-content/plugins/add-to-any/share_save_120_16.png" width="120" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		</item>
		<item>
		<title>Facebook Page!</title>
		<link>http://www.lastcuthomes.com/news/2008/10/10/facebook-page/</link>
		<comments>http://www.lastcuthomes.com/news/2008/10/10/facebook-page/#comments</comments>
		<pubDate>Fri, 10 Oct 2008 08:23:33 +0000</pubDate>
		<dc:creator>tbanucci</dc:creator>
				<category><![CDATA[Upgrades]]></category>

		<guid isPermaLink="false">http://www.lastcuthomes.com/news/?p=39</guid>
		<description><![CDATA[I recently created a Facebook page for LastCutHomes.com Video Tours, so that I could spread the word to others about our awesome services!



Help us spread the word using the power of Facebook, become a fan!
]]></description>
			<content:encoded><![CDATA[I recently created a <a href="http://www.facebook.com/pages/San-Jose-CA/LastCutHomescom-Video-Tours/34788261993">Facebook page for LastCutHomes.com Video Tours</a>, so that I could spread the word to others about our awesome services!<br />
<br />
<a href='http://www.lastcuthomes.com/news/wp-content/uploads/2008/10/facebook.jpg'><img src="http://www.lastcuthomes.com/news/wp-content/uploads/2008/10/facebook-300x213.jpg" alt="Check it out!" title="Facebook Page for LastCutHomes.com" width="300" height="213" class="aligncenter size-medium wp-image-40" /></a><br />
<br />
Help us spread the word using the power of Facebook, <a href="http://www.facebook.com/pages/San-Jose-CA/LastCutHomescom-Video-Tours/34788261993">become a fan!</a><br />
<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.lastcuthomes.com%2Fnews%2F2008%2F10%2F10%2Ffacebook-page%2F&amp;linkname=Facebook%20Page%21"><img src="http://www.lastcuthomes.com/news/wp-content/plugins/add-to-any/share_save_120_16.png" width="120" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Now Accepting Credit Cards</title>
		<link>http://www.lastcuthomes.com/news/2008/02/15/now-accepting-credit-cards/</link>
		<comments>http://www.lastcuthomes.com/news/2008/02/15/now-accepting-credit-cards/#comments</comments>
		<pubDate>Sat, 16 Feb 2008 04:12:27 +0000</pubDate>
		<dc:creator>tbanucci</dc:creator>
				<category><![CDATA[Service]]></category>
		<category><![CDATA[Upgrades]]></category>

		<guid isPermaLink="false">http://www.lastcuthomes.com/news/2008/02/15/now-accepting-credit-cards/</guid>
		<description><![CDATA[For the past few years, we have operated on a purely invoice/check basis.  The benefit of this for us as a business was twofold: we were able to avoid paying a percentage of our fees to a credit card acceptance service, and customers were more willing to trust us as a company when we [...]]]></description>
			<content:encoded><![CDATA[For the past few years, we have operated on a purely invoice/check basis.  The benefit of this for us as a business was twofold: we were able to avoid paying a percentage of our fees to a credit card acceptance service, and customers were more willing to trust us as a company when we created their video first, and then asked for payment upon it&#8217;s completion.<br />
<br />
However, the negative impact of this was that some customers wanted to pay by credit card, in order to receive frequent flyer miles and other benefits.  There was a negative side for us as well: some customers delayed their payments by months&#8230; and some even refused to pay despite the quick sale of their property!  This resulted in trips to small claims court, which is a huge waste of everyone&#8217;s time.<br />
<br />
Now, with the advent of Google Checkout, we have decided to change the structure of the way we do business completely!  Google Checkout accepts every type of major credit card and is easy to use.  It is also fully web based and they charge a low percentage fee, which are benefits to us.<br />
<br />
Now, for all future videos we create, we will be invoicing our customers upon booking of their video tour, which will need to be paid before our arrival to the property.  If the tour is cancelled by the realtor, their payment will be fully refunded, without question.  Before making this change, we polled 15 of our current customers, and 100% of them loved the idea of switching to credit cards.  Who wouldn&#8217;t?  We&#8217;re talking frequent flyer miles here!<br />
<br />
We hope that you come to like our new system and the ability to pay with credit cards.  If you have any comments, please contact us or share it with us below!  We look forward to hearing from you!<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.lastcuthomes.com%2Fnews%2F2008%2F02%2F15%2Fnow-accepting-credit-cards%2F&amp;linkname=Now%20Accepting%20Credit%20Cards"><img src="http://www.lastcuthomes.com/news/wp-content/plugins/add-to-any/share_save_120_16.png" width="120" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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