Observations Photo Lesson for Sellers



Larry from the Photography for Real Estate Blog pointed out an article today in the Wall Street Journal about some of the awful marketing techniques home sellers are using to sell their homes, most notably, using awful pictures.

You can read the article here.

There are a lot of great points from the article, including, “…nine out […] Denver Post on Video Tours

The Denver Post wrote up a great article on utilizing video tours for your property listings, saying, “Now it’s all about full-motion video.”

Denver Post Article Link


Here is the text of the article below….



Virtual home tours arrived online about a decade ago, as the nation’s broadband networks developed the capacity to deliver them. First it was […] Video Impact Of Buying Homes Via The Internet



One message that came across in numerous sessions during this years Real Estate Connect conference, was that “video has captured the next hot trend mantle for real estate Web sites and individual real estate professionals’ blogs.”

Martin Nisenholtz, Sr. VP of Digital Operations for The New York Times Company, spoke about how the Times was about […] Economy have you down?



The economy is in ruins right now, stocks are at an 8 year low, and the amount of houses on the market is amazing! The following is some economical advice that was sent to me. I don’t know if it’s true, but I like it!

If you had purchased $1,000 worth of shares in […] How a Home Video Tour Can Save the Environment



Gas prices have come down in the past couple of weeks, so I may be late in the game to write this post. However, a tank of regular gas is still around $3.50! Isn’t it amazing that just two years ago we were having a fit that gas prices had gone over $2 […] Future of RE Video in Signage



In our first stop down “rehashing lane”, I thought it appropriate to talk about the future of video- especially real estate video, and where it’s headed. This interesting post on Sellsius talks about video signage being used to attract new customers to both brokerages and homes.

As a video professional, and watching trends in the […] How to get customers during a recession



This week we videotaped and photographed a beautiful house in San Martin, CA, which is part of an exclusive golf club and winery. You can see it here. What was unusual about this particular tour is that we were not hired by the realtor, but by the home owner instead!

This is […] Windows and Light



Lots of realtors ask us to tape the great view through the windows in our videos. We often accomplish this from outside the window because of the differences in light from inside to outside. You see, color temperature is a big factor in both photography in video. Sunlight (the brightest lightbulb of […] Earth Day 2008

It’s the one day of the year when people are convinced to, more or less, do something that will not impact the environment. That’s right, Earth Day 2008 is here and thoughtful citizens around the country (and hopefully the planet) are taking the day off from driving their car. If pressed, they’ll even […] The Big Idea

The best invention that I have come across recently is any cardio-based exercise equipment that has a TV attached. Let’s face it, I’m a video guy, and I love watching my TV. But too much watching TV on the couch is going to make me a plump guy, and my wife doesn’t love […]