I was reading an article today on time-lapse photography and using it as a tool within real estate videos. Time-lapse, when used in the video sense, is basically taking a long amount of video (while stationary) and then fast forwarding that video by about 400%. The effect this gives off are images like cloud moving by quickly, a reflection of light moving as the day goes on, or shadows across the floor. Here is a nice example:
I actually love doing these kinds of shots, but the downside is that they take a LOT of time. You are basically sitting there for anywhere from 20 minutes to 3 hours making sure your camera does not move, and hoping you set exposure correctly. Our time means our clients’ money, and not many clients want to spend the extra cash for a cool effect.
So because of this, I have come up with a plan to make time-lapse affordable. I am currently creating stock video of different time-lapse shots, that can be easily inserted into any house. Most of these include parks, highways, downtown areas, and other relevant shots to real estate. For all of our packages that run over $500, we will include at least one stock time-lapse clip for free, and sometimes more if the video calls for it. For packages under that, we will be adding a $20 option per clip.
Now what if you wanted a custom time-lapse piece that relates to your specific property? We will simply work at a reduced hourly rate of $70 per hour to create that piece (normally we work for $150 per hour, so this is a deal when it comes to high-end properties)!
Interested in time-lapse? Contact us at any time and we’ll fill you in on your options. Look forward to some of our time-lapse pieces on this blog.
